Will An Updated HTC One X Be Enough For HTC To Get Out Of Its Slump?
As HTC gears up for its September 19 event, a few leaks of what is being called the HTC One X+ have been making the rounds. The device is purportedly running Jelly Bean (Android 4.1 w/Sense) and packing a Tegra 3+ AP37 1.6GHz quad-core / 1.7GHz single-core processor with 1GB of RAM and 32GB of ROM. It’s also keeping the same 4.7-inch 1280 x 720 screen that the One X has, while being powered by an underwhelming 1800mAh battery.
With HTC’s revenues steadily declining, I’m not so sure this “upgrade” is what they need to get them out of their slump. We’re also expecting HTC to announce an Android tablet, but early leaks of the device aren’t impressive, so they better have a few amazing tricks up their sleeves if they plan on trying to compete with the likes of the Nexus 7, Kindle Fire HD, and iPad Mini.
HTC seems to be making one bad decision after another. Their Onlive investment was a loss, their Beats investment tanked, and their device offerings have been slow coming and mostly overshadowed by Samsung. With the holiday season coming, they need to step up their game, and this One X+ isn’t going to cut it.
Perhaps HTC is planning to double down on another bad bet — Windows Phone 8. It really is a shame to watch HTC continue to nosedive into obscurity, but they really have no one to blame but themselves.