Pebble today announced that its new appstore — announced at CES in Las Vegas last month — is now open on iOS and coming soon to Android. It’s already home to over 1,000 apps and watchfaces for everyone’s favorite wearable, and it’s built right into the Pebble app for smartphones.

Just like the App Store on your iPhone or Google Play on your Android, the Pebble appstore is a “one-stop-shop” for kitting out your device with new content. You’ll find new new watchfaces and new apps across numerous categories, including Daily, Tools & Utilities, Notifications, Remotes, Fitness, and even Games.

Until now, Pebble apps and watchfaces were installed through third-party portals like MyPebbleFaces, but now they can be transferred directly to your device from within the free Pebble companion apps for Android and iOS.

“But the Pebble appstore is more than just a centralized location for apps and watchfaces,” Pebble says on its blog.

“We’re actively curating the appstore to bring you the best apps and watchfaces every day. In addition, the locker stores your favorite apps and watchfaces and provides a quick and easy way to load and unload them from your Pebble.”

The Pebble appstore is available today on iOS, and it’s coming “very, very soon” to Android.

• SourcePebble