Things are looking far from rosy in Samsung-land. According to a Re/code report on Tuesday, the company’s third-quarter earnings are set to fall below market expectations — thanks to falling TV prices, decreased display shipments, and more competition than ever in the smartphone sector.
Although Samsung smartphones actually increased in number in terms of shipments, the operating margin was lower as the result of higher marketing costs, less demand for high-end phones, and a lower average selling price for handsets.